Spring 2012: Starts April 10, 2012 *** Accepting Applications Now ***
* Prepare by doing your pre-requisites if you haven’t yet!

Dear Colleague:

Yes, you read correctly, I have FINALLY created a Training AND Certification Program to enable you – my consulting, coaching and counseling colleagues – to become a Certified Visual Coach® including use of my proprietary SHIFT-IT Visual Coaching Process® with its suite of 17 visual maps.

Now you can simply and professionally add the power of visual coaching and my SHIFT-IT templates to your own practice! The results: greater range, more clients, enhanced income – and the joy of doing work that you really love and believe in!

April 10 – June 19, 2012 (Tuesdays, 12-1:30 pacific) I’m hosting my next Visual Coach Training and Certification Program … it’s time for this fantastic way of working to make a bigger impact in the world, through caring and values-based professionals like YOU!

As you may know from my interactive-visual trainings, I’m a pioneer in the use of visuals in coaching and personal growth settings. In 2003 (after years of coaching clients in addition to my job as a travelling visual recorder and visual facilitator) I created my SHIFT-IT Coaching Process ® to streamline my work with my growing coaching practice. Simple to explain and a pleasure to implement, this step-by-step system has made my sales and client retention process a breeze … and has brought a high level of organization and professionalism to my work and brand that I’m very proud of.

Now is the opportunity, for those of you who are an energetic match, to be involved as Visual Coaching and SHIFT-IT® expands globally. My practice is now at a stage where I just cannot do more private coaching work than I am – I’ve reached a ceiling with my time and energy and need to move to a different model than I have been — hence developing this Certification Program.

Not Familiar with My SHIFT-IT Visual Coaching Process?

Click Here for Full Details:

In Spring of 2010, and then again in Spring of 2011 my first and second batch of Coaches-in-Training from around the globe went through their base training and have now completed their client hours and exit assignments. It was a fantastic experience all around. I am now opening the application process for the third Certification cohort in April 2012 – so apply today to be considered (and do your required pre-requisites if you don’t already have them!).

I’VE DESIGNED THE VISUAL COACH TRAINING & CERTIFICATION PROGRAM SO IT:

• TRAINS YOU IN THE OVERARCHING PREMISES OF VISUAL COACHING AND MY SHIFT-IT PROCESS AND ITS SEVEN STAGES;
• WALKS YOU THROUGH HOW TO USE MY 17 MERKLEY MAPS (VISUAL COACHING TOOLS) WITH YOUR OWN CLIENTS IN A STEP-BY-STEP WAY;
• PROVIDES YOU WITH ALL THE MAPS, CASE STUDIES AND INSTRUCTIONAL BOOKLETS SO YOU CAN CONFIDENTIALY AND PROFESSIONALLY DO THIS EXCITING VISUAL WORK YOURSELF;
• GIVES YOU THE MARKETING TOOLS AND SYSTEMS TO GROW YOUR BUSINESS;
• LETS YOU USE THE ‘VISUAL COACH’ BRAND LOGO IN YOUR MATERIALS TO FURTHER ATTRACT CLIENTS TO YOU (NOT TO MENTION INCLUDING YOUR NAME AND BUSINESS IN MY CERTIFIED VISUAL COACH ONLINE DIRECTORY).
• TEACHES YOU HOW TO ‘VISUAL-IZE’ YOUR OWN INTELLECTUAL PROPERTY AND CREATE YOUR OWN VISUAL TOOLS BASED OFF OF YOUR OWN CONTENT.

 

Now let me walk you through step-by-step so you see everything you get …

FULL DETAILS ON ALL THAT THE VISUAL COACH CERTIFICATION PROGRAM® INCLUDES:

The Visual Coach Certification Program includes:

17 Maps and 14 e-BOOKLETS

SHIFT-IT is comprised of an over-arching process with 17 maps – and you get all of them. You get an overview booklet explaining the overall process plus 13 others booklets that eloquently explain each of the visual maps that make up my system. These booklets not only train you on the process, but they are designed so you can also share them with your clients – as prep for your work together or as assigned homework in-between sessions. You can also use them to conduct in-person SHIFT-IT groups, should you want to lead groups of people through the process at the same time. Additionally, by completing this program, you also get the rights to hand draw the maps into large wall-size formats, should you care to work in the traditional, at-the-wall style with your in-person clients.

DIGITAL MAP PACK (PDF)

In addition, you will receive a full colour Map Pack – all 17 maps in 8.5×11 size in back-to-back order. For easy emailing to your clients or easy printing when working in-person.

TEN, 90 MINUTES TRAINING WEBINARS

Ten 90-minute webinars where I train you in Visual Coaching and my SHIFT-IT System and each of its 17 maps. (see further down this page for details on each session).

TEN MP3 RECORDINGS OF CALLS & WEBINAR PRESENTATION NOTES

Miss a call? No problem … all calls and presentation notes will be posted, usually within two business days of the live call.

13 CASE STUDY RECORDINGS

To help you move from the conceptual to the experiential, I’m including 13 recordings (and finished maps) of me working with a real live client on each of the maps. So you have authentic work to listen in on and study.

PRIVATE NING FORUM

A private Ning group where you interact with your Certification colleagues – create buddy systems, make friends, ask questions, post maps, share resources, etc.

1.5-HOUR FINAL EXAM & INTERVIEW

Your package includes a 1.5-hour private final exam and exit interview (by phone) with myself – scheduled when you have completed your practicum requirements.

CERTIFICATION LOGO, MARKETING MATERIALS & DIRECTORY LISTING

With a successful completion of your Exam and Exit interview, you receive the official Certified Visual Coach logo, marketing materials and listing in the Online Visual Coach Directory – bravo and congratulations!

Here’s the breakdown of what each training webinar covers:

TEN 90-MINUTE TRAINING WEBINARS on TUESDAYS

Tuesdays, April 10 – June 19, 2012 from 12-1:30 pacific (1 mountain, 2 central, 3 eastern) *no call May 15

To view larger versions of Merkley Maps® and for more detailed descriptions of the SHIFT-IT Visual Coaching Process® click here.

Module 1: April 10 Welcome & Start-Up

Meet your fellow Certification members from around the globe in our official kick off. In this first webinar I outline the agenda for your Visual Coach Certification Process, including key dates and milestones. Then launch into an overview of Visual Coaching and The SHIFT-IT System – including an explanation of the 7 stages, the 17 Merkley Maps. Also an explanation of the different ways SHIFT-IT can be performed (in-person with the large, wall-size paper, or by telephone and other virtual methods using the Merkley Maps.

FYI: Each session I operate a Webinar presentation, so you can see visuals as I’m discussing them – and interact with one another via conference call.

Additional Case Study Audio: Mp3 and Completed Maps with Live Client.

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Module 2: April 17 Stage: Satisfaction Interrupted

Map 1: At The Crossroads

On this second webinar we dive right into the SHIFT-IT System, starting with an explanation of the typical crossroads and presenting issues that clients attracted to this process usually present with. And an introduction of the ‘At the Crossroads’ map used to visually record this valuable beginning information. And a teasing out of the other important things that are occurring with the use of this beginning move (trust and rapport building, experiencing how the visual process works, etc).

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Module 3: April 24 Stage: Harvest Your History

In this 3rd webinar we explore the ‘Harvest Your History’ stage, including why you may opt to draw your clients historical story out of them (or have them draw it) via the highly inspirational and revealing Life Map exercise. With hundreds of Life Maps behind me, I reveal my opinions and secrets about this delicate process and what I feel works best.

Maps 2-6: Life Maps & Catch and Release

Additional Case Study Audio: Mp3 and Completed Maps with Live Client.

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Module 4: May 1 Stage: Investigate Your Now

On this 4th webinar we move forward into the ‘Investigate Your Now’ stage – with a few visual moves to help you and your client access their current satisfaction level in the 8 key areas of life as well as their current strengths/skills, foundational support, learning areas and the ‘evolutionary whispers’ that their Next Self is trying to manifest through them. Before you can move forward successfully into visioning, you and your client really need to understand their current situation and I explain to you the key things you need to look out for in this preliminary work.

Map 7: Focus on Me, Map 8: S.E.L.F. Inventory

Additional Case Study Audio: Mp3 and Completed Maps with Live Client.

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Module 5: May 8 Stage: Focus on Your Future

Our fifth webinar is an exciting stage of the work –visioning. I have a long-time background in corporate and personal visioning and share my depth of experience. Learn two fun and effective warm up moves to get your clients into the visioning vibe, followed by the powerful Magnetism Map – a premier tool that galvanizes your client’s goals and energy into one central place. As an added bonus, I provide a tutorial on how to effectively lead your clients through a Future Self guided imagery exercise and provide a sample script.

Map 9: Essential Extracts, Map 10: Future Self Vision, Map 11: Magnetism Map

Bonus: Tutorial on Guided Meditation & Audio

Additional Case Study Audio: Mp3 and Completed Maps with Live Client.

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Module 6: May 22 Stage: Trouble at the Border

On our sixth call we move into my favourite territory, what I call ‘Trouble at the Border’ … the psychological (or allowing) border between your clients say they want and the internal and external blocks that stand in their way. This is where my background in Law of Attraction and Alchemical Hypnotherapy are woven into the SHIFT-IT System. I include an additional ‘Law of Attraction (LOA) Primer’ for those of you unfamiliar with LOA work. By the way, you do not have to take your clients into LOA territory if you don’t care to – all three of the maps in this stage of the process can be lead from the literal level (or go as deep as you are personally comfortable and/or professionally trained to).

Map 12: Flip It, Flip It Good, Map 13: Archeology of Beliefs, Map 14: Inner Alignment

Bonus: Law of Attraction Primer

Additional Case Study Audio: Mp3 and Completed Maps with Live Client.

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FUNDAMENTALS OF INTERACTIVE-VISUALS (FIV)

(purchased separately or as combo with Certification).

FYI: Demonstrated proficiency in the underlying skills of visual coaching (or visual recording or visual facilitation) is a pre-requisite for The Visual Coach Certification Program. Therefore some version of my FUNDAMENTALS IN INTERACTIVE-VISUALS (FIV) course (or equivalent experience) is required.

For more information on Fundamentals of Interactive-Visuals®, click here

In-Person FIV (Victoria, BC) May 3-5, 2012 More Info

* Please note that there is another pre-requisite for the SHIFT-IT Certification Program — The SHIFT-IT Online Group (or equivalent coaching via myself or one of my Certified Visual Coaches).

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Module 7: May 29 Stages: Ink It, Don’t Just Think It & Take Action

Moving along, we explore the final two stages: Ink It Don’t Just Think It … and Take Action … where we ground the visioning and inner depth work of the previous stages into practical reality. Action plays a key role in SHIFT-IT work, but action of an ‘aligned’ nature (big distinction). When you guide your clients to vision effectively (where not only do they see things but they FEEL them) – and reach the right energy and clicks in their Trouble at the Border work … well … aligned action follows close on their heels. I’ll fully share my experience in this crucial step of the work.

Map 15: Big Picture Plan, Map 16: Take Action Plan

Additional Case Study Audio: Mp3 and Completed Maps with Live Client.

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Module 8: June 5 Closure Tips and Next Steps / Recommendations

Map 17: Declaration of Intent

In Webinar Eight we unpack the final map of the system – The Declaration of Intent. And, I share my wisdom about how to effectively bring closure to your client’s initial SHIFT-IT experience. While this map is the last visual step in the process, it by no means has to be your final contact with your client … in fact; it can signal the start of a whole new chapter in your coaching alliance — implementation and ongoing support and integration. In some ways, SHIFT-IT acts as a large assessment process. Once you complete it, there are several different ways your coaching can morph. I’ll share the ways I like to take the work and help you brainstorm additional options that fit your own personality and coaching preferences.

Additional Case Study Audio: Mp3 and Completed Maps with Live Client.

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Module 9: June 12 Marketing & Business Development

Having a great coaching process and suite of tools is only part of the equation – you also need to know how to effectively market your offerings. On this call I share my decade long journey in learning effective marketing strategies to get your work out and known. As well as the many different ways you can format and structure Visual Coaching into a varied menu for your different types of clients (half-day, full-day, multi-day, weekly or bi-weekly sessions, in-person coaching groups or weekends, etc). Plus helpful pricing options and strategies for a complete sales funnel.

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Module 10: June 19 Community & Support – Last Call

Last but certainly not least, we’ll have our final call about how to keep the camaraderie and support going as you move into the practicum stage of the program – completing 24 hours of visual coaching practice practice with live clients that you attract. Our Ning group will remain as a central community resource and the creation of Buddy or Trio duos will be highly encouraged.

* Please note that it is mandatory to attend at least 7 of the 10 modules live. Attendance is taken on each call/webinar. Should you miss more than three modules you will need to start the Program over again at the next offering (so please lock these dates into your calendar now to preserve them!).

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Bonus Calls & Self Directed Pace:

From leading the last two Certification rounds, I learned that I occasionally like to throw in some additional ‘community bonus calls’. A chance for you to call in and share your learning experiences with the tools, collaborate with your colleagues in the Program, ask questions and otherwise pick my brain – and receive spontaneous coaching from me on your own shift. The 5 bonus calls (Saturday May 12, June 9, June 23, July 28 and September 8 from 8:30 – 10:00am …all calls recorded in case you can’t make live – and you can submist your questions via email too). As for completing the program requirements, you have until December 31st, 2012 to collect your client hours and complete the full program requirements.

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By Dec 31st, 2012:

In order to complete and pass this Certification Program the following is due by December 31st, 2012. 24 Hour Coaching Roster Sheet, Your Client SHIFT-IT maps, your own personal SHIFT-IT Maps (you may block out any sensitive info in your or your client maps), 2 Client Testimonials (I want to hear what your clients are saying about you and I may follow up with a few people from your roster). Upon delivery of this material your 1.5-Hour Test & Exit Interview with myself will be scheduled.

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Pass Exam:

As you can see, I’m serious about properly equipping you to effectively use Visual Coaching and my SHIFT-IT System with your clients. I have a carefully constructed brand and reputation to maintain, so must have full confidence in your ability to conduct yourself with skill, integrity and professionalism. When You Pass Your Exam you receive your Certified Visual Coach Logo (that you can place on your website and other marketing materials), and I provide you with related materials to assist with your marketing (SHIFT-IT Model, map thumbnails, etc). As a final benefit, you are added to my Certified Visual Coach Online Directory.

Now that you have all those details, let me emphasize a few of the benefits that are truly remarkable about this Program …

YES, YOU READ CORRECTLY – NO EXTRA CHARGES FOR DUPLICATION OR PRINTING!

Just to make sure I’ve made myself clear, this is an all-inclusive offer – you get to use the 17 maps and e-booklets with your private one-to-one clients AND with in-person coaching groups … without having to pay extra printing charges. Most certification programs require you to also pay for ongoing printed products (albeit at a special insider price). Not me. I don’t want the hassle of managing that. I like to train and coach – I don’t like to monitor lots of printing orders. Soooooooo, I’m empowering you to be able to print your own copies from the files I give you. That is a HUGE perk and makes this Certification Program an extremely good value. Once you are certified you will be able to print as many copies of the tools you want – for life. As long as you are using them with your own clients. That is a …

HUGE VALUE!!!!

This Program is also a huge value when you consider the income you can make using Visual Coaching and the SHIFT-IT System® in your own business. When you look at the fee, I’m training and certifying you in my proprietary system for what I charge my own clients for a 1-day private coaching retreat with me!

And you can continue to use The Visual Coaching techniques and tools I teach you for the rest of your coaching career … huge exponential value when you consider the accumulated income you can make over the course of your career. With a few clients you recoup the cost of your investment. And, not only will my visual system and tools help you get more clients, but they will also help you better serve the clients that you already have – so those clients stay longer and are even more satisfied with their experience with you.

FYI: Who I Want (and don’t want) in this Training and Certification Program:

Thank you for reading this far. If you have, you are most likely the kind of person I want for The Visual Coach Certification Program.

It’s probably apparent that this work is a labour of love for me. The SHIFT-IT name and tools were inspirationally received one rainy winter day after many years of experimentation, seeking and questing. I feel universal intelligence funnelled itself down through me because I was willing to do the work and structure to bring these tools into being – so they could aid and help many people.

I can only reach so many people on my own though. In order to globally spread Visual Coaching and SHIFT-IT and the benefits it brings to clients and practitioner alike, I require the collaboration and expertise of a special group of people.

Who I Want for This Program:

I want kind, smart, values-based professionals in this Certification Program. You will have some sort of consulting, coaching, counselling or other professional training or credential already behind you (you do not need to be a certified coach but I do expect you to have basic coach training under your belt or equivalent in human resources, counselling, social work, etc). The important thing is that I am not training you how to be a coach per se, I am teaching you how to coach via visual means. So you must already know how to ethically and morally hold the space for individuals to do deep work.

Upholding the integrity I have strived to create with my work and reputation is very important to me. As a Certified Visual Coach what you do and who you are has an impact on me — as such I must be particular as to whom I let into this Program. Should you be selected to participate in this program I want you to fully study and implement the knowledge I share with you — and be capable of delivering in a professional and compassionate manner. Together, we can all do good work in the world!

Who I Don’t Want for This Program:

I don’t want people in this Program who think they can use the visual tools in their practice without attending the training sessions or making a proper effort. It’s fine to miss a few calls (I allow three missed sessions out of the 10), that’s why I have the mp3 recordings. However, it’s not cool to think you can buy your way through this program – you can’t. If you do not attend the trainings, gather your practicum hours and pass the final exam – you will not be certified and your privileges connected to the tools will be revoked – in short, you will not be allowed to use them.

WILL I OFFER THIS PROGRAM AGAIN, IF SO WHEN?

It’s looking like the Certification Program is turning into a yearly offering, in the April-June time-frame, at least at this point in time. I have many projects that I am developing so I can’t say for how long I will have the bandwidth to conduct this program at this level of intimacy and this very reasonable fee level — so if you are leaning towards it, I would suggest acting sooner rather than later.

Thank you for reading all the above information. If this exciting Training and Certification feels like a fit please see the time-sensitive fee and application process below …