Intimate 4-Month Visual Biz Incubator
March 5 – July 2, 2012
Dear Visual Practitioners…
As discussed in my SHIFT-IT e-Zine I’ve decided to offer a special ‘visual practitioner’ mastermind this season — the first of what will perhaps become an annual offering.
This mastermind provides specialized, high-quality support for process professionals serious about integrating interactive-visual skills into their practices. I define ‘process professionals’ as scribes/recorders, facilitators, trainers, coaches and the like.

This one-of-a-kind experience is for people looking for an ADVANCED level of support in developing their visual practices … it is NOT for complete beginners (i.e. it is for process professionals who have already taken my Fundamentals of Interactive-Visuals … or have equivalent experience through other means).

What a Mastermind Is:
I’ve run and also participated in Masterminds for years – they are a key component in my own success.
A ‘mastermind’ is a cohesive, tight group of people who support one another in their goals and development.
Usually the most successful masterminds are limited in number. I have decided to limit The Magic Marker Mastermind to just 12 participants.
The best masterminds also have a specific focus or specialty topic … i.e. the people in them are united in some way. In the case of this mastermind, members are united in your attraction to the visual way of working and your commitment to forming or enhancing your livelihood around this exciting and productive methodology.

Visual Coaching
The Benefits of Being in This Mastermind:
- Increase your income and expand your client base;
- Improve quality of your interactive-visual skills and offerings;
- Reduce and transform fears, inadequacies, and concerns about working visually and being taken ‘seriously’ … to stand strongly in the value and worth of the visual way of working;
- Increase your confidence and pride in your own unique style and brand in the visual field;
- Improve your ability to explain and sell your services in a professional manner (be ambassador to the field and enhance comfort and sophistication of marketing and business suave);
- Increase your feelings of support, camaraderie and community by connecting with like-minded people from around the globe on similar path of manifesting their Visual Selves (reduce isolation and ‘terminal uniqueness’);
- Boost feelings of ‘someone who has done it understands and believes in me’ via supportive mentorship with respected visual practitioner/teacher with strong experience in all genres of visual work (info architecture, recording, facilitating, coaching and creation of visual tools);
- Enhance feelings of belief, possibility and abundance and reduce feelings of doubt, disbelief and scarcity (the universe expands according to our desires … get your desire properly aligned!).
Who This Mastermind Is For:
This mastermind is for process professionals who have already taken basic, beginner level interactive-visuals instruction at some point (ala my Fundamentals of Interactive-Visuals course or equivalent experience through other means) … and are ready for your next level of skill and business development.
It is for interests across the full-spectrum of visual work … visual scribes/recorders, visual facilitators, visual coaches … and the like (read article “Definitions: Four Ways to Work Visually”). Any process professionals who are keen to improve your work in visual meetings, conferences, classes, counselling, etc.
Given the collaborative manner in which I facilitate my groups … you are comfortable with small group interaction (over the web and in-person) and value being able to noodle, schmooze and share with fellow visual geeks.
Who This Mastermind Is Not For:
This mastermind is not for complete beginners (suddenly there are a plethora of beginning graphic recording / visual facilitation courses being offered … some dubious and some great). I’ll only admit people who can demonstrate some visual acumen and understanding already with a great enthusiasm for developing more. You don’t have to be perfect (nobody is) but you do have to be trying to up-level yourself.
The Mastermind includes a 2-day retreat in Victoria, British Columbia, Canada — and as such we need your commitment to attend. Please do not apply if you are not willing to travel to meet in person. Travel and accommodation expenses are additional. Please recognize that you may need a passport to enter the country … so make arrangements ahead of time to avoid disappointments.
The investment for this program is what I charge clients for one day of my facilitation time … as such it is a very fair fee for what your return on investment (ROI) is, should you conduct yourself in good faith. I regularly coach mentees in developing businesses in the $50-100K … to $300K and beyond depending on their skills and client circles (corporate, governmental, and not-for-profit). Please do not apply if the investment feels like a financial strain to you or you feel it’s a high rate (its not … and I prefer to work with folks who know and respect the value of what I am offering). Payment plans are legal contracts and may extend beyond the length of the program … it is expected that students will honour their financial agreements in a manner befitting a professional.
At times, participants may share confidential or proprietary information. It is assumed that you will honour expressed boundaries in an ethical spirit.
The Mastermind Includes:
- Weekly Drop-In Webinars (60 minutes each … with spotlights for individual attention);
- Audio Recordings and Webinar Notes (in case you miss a call or want to listen to again);
- Private Members-Only Networking Forum (upload visual work for sharing, supportive critique, etc);
- 3, 45-minute Private Coaching Calls with Christina Merkley
- 2 Day In-Person Retreat in beautiful Victoria, British Columbia, Canada (June 2012, visually facilitated)
- Priority Access on SHIFT-IT Central calls (additional drop-in coaching opportunity).

Victoria's Inner Harbour
Dates and Logistics:
Weekly Drop-in Webinars:
60 Minutes, Mondays, noon-1pm pacific (1pm mountain, 2pm central, 3pm eastern) see www.timeconverter.com for your time zone
March 5, 12, 19, 26
April 2, 9. 16, 23, 30
May 7, 14, 21, 28
June 4, 11, 18
July 2
In-Person Retreat:
Beautiful Victoria, British Columbia, Canada
June 25 & 26, 2012
* attendance at retreat is mandatory for admissions into Mastermind
Private Coaching:
3, 45-minute calls with Christina Merkley
* select convenient time from Christina’s schedule, must be used by end of program
The Unique Qualifications of Your Mentor:
Christina MerkleyInteractive-Visuals Mentor
& The SHIFT-IT Coach
As a pioneering ‘visual coach’, I facilitate powerful awakening in individuals, partners and conscious businesses and am an internationally recognized coach of coaches.
Known for my innovative visual methods and progressive mindset, my work juxtaposes my childhood love of doodling and drawing with a fascinating background in organizational and personal growth.
With a Masters Degree in Organizational Development & Transformation (ODT), I began my career in the San Francisco Bay area traveling extensively throughout North America and Europe (first as an employee of The Grove Consultants International (pioneering Group Graphics firm led by David Sibbet) … then via my own independent practices).
I honed my skills in strategic planning and visioning working for such notable clients as Hewlett-Packard, eBay, Stanford University, British Broadcast Corp (BBC), The Institute for the Future and The Gordon and Betty Moore Foundation, American Institute of CPAs, eBay, etc.
Concurrent to corporate consulting I experienced a quickening of my spiritual path in the aftermath of the Sept. 11th tragedy (being scheduled to be in New York that fated day but rescheduled due to a synchronistic event). I transformed my work to include integration of the visual methodology with coaching and spirituality – returning to my lovely hometown of Victoria, British Columbia, Canada in 2003 and creating SHIFT-IT Coach, Inc.
Inspirationally received, my SHIFT-IT System (comprised of 17 visual coaching tools) helps you discover and align with what you really want in work and life. Through private coaching, mastermind groups and my popular Certified Visual Coach and Interactive-Visuals programs I mentor scribes, facilitators, coaches, therapists and consultants from around the world on how to use visual thinking methods with their own clients.
A proponent of Law of Attraction principles, my passion and purpose is to assist creative and conscious individuals and companies to develop and successfully get their gifts out into the world.
Having been through the process of forging an alternative and prosperous path, I compassionately champion you in making your own SHIFT to a visual lifestyle.
Christina’s Visual Bio: View Here
Companion Audio Mp3: Listen Here
APPLICATION PROCESS:
Thank you for reading all the above information. If you have read this far … and are getting that tingling feeling that this is the right group for you … then please apply to be considered for The Magic Marker Mastermind! Below is the first-come, first-serve application process. I invite you to apply now. This program is limited to just 12 participants. 2 spots Left – Applications Accepted Up to 2nd call (by March 12)..
For Christina Merkley’s
Magic Marker Mastermind
March 5 – July 2, 2012
Yes Christina, I’m ready to be considered for The Magic Marker Mastermind to Become My Next Visual Self! Please make sure I’m one of your priority applicants for this 4-Month Visual Biz Incubator. I understand upon registration I will be contacted within 2 business days by your assistant to schedule my admissions interview.
Payment Options:
CLAIM YOUR SPACE: INVESTMENT IS $2997.00
$500 Deposit, Then 1 Payment of $2497.00
$500 Deposit, Then 3 Easy Monthly Payments of $870.00
$500 Deposit, Then 7 Easy Monthly Payments of $380.00
* see notes below
DEPOSIT & APPLICATION PROCESS: Upon receipt of your deposit, my assistant will contact you to schedule a private admissions interview. Should it be determined that you are a good fit; your payment(s) begin 30 days from receipt of deposit. Due to limits on my time and energy, I’m sorry but only serious applicants with paid deposits will be granted interviews. Questions answered during interview. Should either of us determine that this program is not a fit, your deposit will be promptly refunded.
Please Note:
- Fees are in Canadian Funds, see www.xe.com for conversion
- Plus applicable taxes for Canadian residents.
- Payment plans are legal contracts to be fulfilled per terms stated. The 1 pay is the most affordable option, as payment plans include additional fees.
- Attendance at June 25-26 retreat is mandatory for acceptance into program.
- Pre-requisite is my Fundamentals of Interactive-Visuals program (named different things over the years) and/or equivalent experience (may need to view examples of your work to determine adequate proficiency level).
WELL, THERE YOU HAVE IT …
Join us for the sure to be special
Magic Marker Mastermind
In closing, thank you for your interest in The Magic Marker Mastermind … and more importantly, your continued drive to manifest your visually aligned life.
My own path to manifesting my visual self has been a fascinating journey (that continues!) just like yours will during and after this supportive experience …
I wish you well on your visual path, from one doodler and marker junkie to another. And salute you for ‘going for it’. Our world (and this wonderful field) needs as many aligned and skilled pracitioners as it can get!
Yours in Visual Expansion,

Christina Merkley
The SHIFT-IT Coach
& Interactive Visuals Mentor
P.S. Upon receipt of your deposit, my assistant Patricia will contact you within two business days. She can be reached at admin@shift-it-coach.com Questions? Anything about logistics you can email Patricia about … for process questions we’ll cover it in our private interview call together. I look forward to our private chat!
P.P.S. As discussed, the pre-requisite for this program is my Fundamentals of Interactive-Visuals … or equivalent experience. Wondering if you have that equivalent experience? Upon application you’ll be sent a series of questions to help determine eligibility. At that time you will also be asked to forward examples of your visual work, so I can determine skill/competency level, if I have not worked with you previously. We’ll discuss your work, aspirations and goals during your application interview.










